{"id":4318,"date":"2025-03-20T01:00:40","date_gmt":"2025-03-20T08:00:40","guid":{"rendered":"https:\/\/winebc.com\/industry\/?page_id=4318"},"modified":"2025-07-29T13:55:39","modified_gmt":"2025-07-29T20:55:39","slug":"webinar","status":"publish","type":"page","link":"https:\/\/staging.winebc.com\/industry\/resources\/webinar\/","title":{"rendered":"Webinars"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-chyet-57eed64c284f9fca42d7bafb74a11ecf\">\n.avia-section.av-chyet-57eed64c284f9fca42d7bafb74a11ecf{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/NEW-Website-Webinar-Banner.png);\nbackground-position:0% 0%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='wbc-custom-image-titlebar'  class='avia-section av-chyet-57eed64c284f9fca42d7bafb74a11ecf main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-full-stretch avia-bg-style-scroll container_wrap sidebar_right'  data-section-bg-repeat='stretch'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-4318'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kexd2wni-670ad7386e70474e1f23de1020efbd1d\">\n#top .av-special-heading.av-kexd2wni-670ad7386e70474e1f23de1020efbd1d{\npadding-bottom:0;\n}\nbody .av-special-heading.av-kexd2wni-670ad7386e70474e1f23de1020efbd1d .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kexd2wni-670ad7386e70474e1f23de1020efbd1d .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-kexd2wni-670ad7386e70474e1f23de1020efbd1d av-special-heading-h1 blockquote modern-quote modern-centered  avia-builder-el-1  avia-builder-el-no-sibling '><h1 class='av-special-heading-tag'  itemprop=\"headline\"  >Wine Growers BC Hosted Webinars<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='av_section_2'  class='avia-section av-7627ry-04cda2de7b1dcb7ad38d0f401768aa07 main_color avia-section-default avia-no-border-styling  avia-builder-el-2  el_after_av_section  el_before_av_hr  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-4318'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-8r51ji-4b25648a88e78e47f9fd1d6593855664\">\n.flex_column.av-8r51ji-4b25648a88e78e47f9fd1d6593855664{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-8r51ji-4b25648a88e78e47f9fd1d6593855664 av_four_fifth  avia-builder-el-3  el_before_av_one_fifth  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-ojslq-382b1b829ff380b8726c2801f04c2633 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Complete Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title:<\/strong> WGBC Advocacy Update Town Hall<\/p>\n<p><strong>Date: <\/strong>Monday, July 28, 2025 &#8211; 10:00 AM to 11:00 AM<\/p>\n<p><strong>Description: <\/strong>Wine Growers BC represents the BC wine industry at every level of government across multiple issues. CEO and President Jeff Guignard hosted an advocacy update town hall meeting to present the latest on key advocacy priorities including extension of vintage supports, interprovincial trade, and retail channel partnerships.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-4izpwe-694ea2a68badde1a150b17a900ef41cd-wrap avia-button-left  avia-builder-el-5  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/w1zG3Ca0dzw' class='avia-button av-4izpwe-694ea2a68badde1a150b17a900ef41cd avia-icon_select-no avia-size-medium avia-position-left avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH THE RECORDING<\/span><\/a><\/div><\/p><\/div><div  class='flex_column av-av_one_fifth-feecfcc73494c68bb0d1632d1d5c38ae av_one_fifth  avia-builder-el-6  el_after_av_four_fifth  el_before_av_hr  flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mdp0hmuu-9b67c5209c83b37929c2fa229a206724\">\n.avia-image-container.av-mdp0hmuu-9b67c5209c83b37929c2fa229a206724 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-mdp0hmuu-9b67c5209c83b37929c2fa229a206724 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-mdp0hmuu-9b67c5209c83b37929c2fa229a206724 av-styling-circle avia-align-center  avia-builder-el-7  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-16336 avia-img-lazy-loading-not-16336 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-70-300x300.png\" alt='' title='Square (70)'  height=\"300\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-70-300x300.png 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-70-1030x1030.png 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-70-80x80.png 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-70-768x768.png 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-70-36x36.png 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-70-180x180.png 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-70-705x705.png 705w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-70.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-aekyku-f55760cfec05879346d5f3328219e809 hr-default  avia-builder-el-8  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_four_fifth-1e26125d131ba13f1accaa8241be1528\">\n.flex_column.av-av_four_fifth-1e26125d131ba13f1accaa8241be1528{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_four_fifth-1e26125d131ba13f1accaa8241be1528 av_four_fifth  avia-builder-el-9  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-av_textblock-564067357eb74c20cdd60b282c9b50bd '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Complete Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title:<\/strong> Confronting the Anti-Alcohol Narrative: Protecting Wine\u2019s Social License<\/p>\n<p><strong>Date: <\/strong>Tuesday, July 22, 2025 &#8211; 10:00 AM to 11:00 AM<\/p>\n<p><strong>Description: <\/strong>Wine Growers BC and Wine Growers Canada cohosted this webinar featuring a critical conversation on how the Canadian wine industry is responding to rising anti-alcohol sentiment and increasing health and policy pressures. Presenters covered new tools, including updated labelling guidelines, the \u201cRight Amount\u201d campaign, and proactive communication strategies designed to protect wine\u2019s place in a balanced, responsible lifestyle\u2014and ensure our industry\u2019s long-term viability.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-av_button-9a699b6563c73c2eb84b705f64c0e084-wrap avia-button-left  avia-builder-el-11  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/uqT9iyiyDYk?si=8C_ZpeaaK3ysOdDF' class='avia-button av-av_button-9a699b6563c73c2eb84b705f64c0e084 avia-icon_select-no avia-size-medium avia-position-left avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH THE RECORDING<\/span><\/a><\/div><\/p><\/div><div  class='flex_column av-b0z2n2-cfc64845d062a2f10d088c7ae65d1529 av_one_fifth  avia-builder-el-12  el_after_av_four_fifth  el_before_av_hr  flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9l6kq6-3ab9b98db5bef74817e0ce755ebeccc3\">\n.avia-image-container.av-9l6kq6-3ab9b98db5bef74817e0ce755ebeccc3 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-9l6kq6-3ab9b98db5bef74817e0ce755ebeccc3 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-9l6kq6-3ab9b98db5bef74817e0ce755ebeccc3 av-styling-circle avia-align-center  avia-builder-el-13  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-16238 avia-img-lazy-loading-not-16238 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-61-300x300.png\" alt='' title='Square (61)'  height=\"300\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-61-300x300.png 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-61-1030x1030.png 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-61-80x80.png 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-61-768x768.png 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-61-36x36.png 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-61-180x180.png 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-61-705x705.png 705w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/07\/Square-61.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-av_hr-23b3846cdd0fbd0e234720a594f6db24 hr-default  avia-builder-el-14  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-abl5em-aaf1afef116b978e1270d7355ae844e3\">\n.flex_column.av-abl5em-aaf1afef116b978e1270d7355ae844e3{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-abl5em-aaf1afef116b978e1270d7355ae844e3 av_four_fifth  avia-builder-el-15  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-8g25z2-67ab39b617c582e255efc9673c0cdf3d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Your Voice, Our Future &#8211; Vintage Relief Program Town Hall<\/p>\n<p><strong>Date: <\/strong>Thursday, May 15, 2025<\/p>\n<p><strong>Presenter: <\/strong>Jeff Guignard, CEO, Wine Growers BC<\/p>\n<p><strong>Description: <\/strong>With another short crop forecasted -driven in part by replanting efforts following the 2024 winter damage- many wineries are asking about possibly extending the Vintage Relief and Support Replacement Program. As this issue impacts our entire industry, WGBC hosted a virtual Town Hall event to hear directly from winery professionals.<\/p>\n<p><a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/05_25-Vintage-Relief-Program-Town-Hall-PPT.pdf\" target=\"_blank\" rel=\"noopener\">Presenter File &gt;<\/a><br \/>\n<a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Crafted-in-BC-Comms-Plan-Progress-Report.pdf\" target=\"_blank\" rel=\"noopener\">WGBC Crafted in BC Communications &amp; PR Plan Progress Report &gt;<\/a><br \/>\n<a href=\"https:\/\/docs.google.com\/document\/d\/1OLKJZyCBTprf8VIwyqakC9P2NgtIgK4jysXQdel_fBw\/edit?tab=t.0\" target=\"_blank\" rel=\"noopener\">Wine Grape Industry Task Force ERP Recommendations to Government &gt;<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-7ztgla-2e4a68a7e21f7b82eaccc5ffbaf74c5c-wrap avia-button-left  avia-builder-el-17  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/LrbLVCpJ__c' class='avia-button av-7ztgla-2e4a68a7e21f7b82eaccc5ffbaf74c5c avia-icon_select-no avia-size-medium avia-position-left avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH THE RECORDING<\/span><\/a><\/div><\/p><\/div><div  class='flex_column av-60bijy-28ecd4ba7cf81d17c3282fbf929f3c36 av_one_fifth  avia-builder-el-18  el_after_av_four_fifth  el_before_av_hr  flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3szxmm-aa301f29dc8cc1e2a476e68afa4f619c\">\n.avia-image-container.av-3szxmm-aa301f29dc8cc1e2a476e68afa4f619c img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-3szxmm-aa301f29dc8cc1e2a476e68afa4f619c .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-3szxmm-aa301f29dc8cc1e2a476e68afa4f619c av-styling-circle avia-align-center  avia-builder-el-19  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-15734 avia-img-lazy-loading-not-15734 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-52-300x300.png\" alt='' title='Square (52)'  height=\"300\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-52-300x300.png 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-52-1030x1030.png 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-52-80x80.png 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-52-768x768.png 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-52-36x36.png 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-52-180x180.png 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-52-705x705.png 705w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-52.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2crkq6-f07da9493ce50f8de0db33e8282a128e hr-default  avia-builder-el-20  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7ekpq6-b32480d89d7b23b74461fd8b59598891\">\n.flex_column.av-7ekpq6-b32480d89d7b23b74461fd8b59598891{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-7ekpq6-b32480d89d7b23b74461fd8b59598891 av_four_fifth  avia-builder-el-21  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-5hr7wu-2d640d85ce5def54860b1329e0ee6cc2 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Wine Club Managers Webinar<\/p>\n<p><strong>Date: <\/strong>Wednesday, May 7, 2025<\/p>\n<p><strong>Presenters: <\/strong>Krissy Neilsen (Krissy Neilsen Communications), Heather Weber (MNP), Geoff McIntyre (MNP)<\/p>\n<p><strong>Description:\u00a0<\/strong>Building on the momentum and success of our in-person Wine Club Roundtable session at the BC Wine Industry Insight Conference (March 2025), Wine Growers British Columbia is pleased to welcome back Krissy Neilsen to moderate this event.\u00a0This follow-up webinar will dive deeper into key wine club challenges and opportunities. Guided by informal survey results and shared experiences, we\u2019ll explore practical strategies and actionable solutions to help you grow and refine your club. Sponsored by MNP, Heather Weber will also be on hand to provide attendees with an informative presentation on navigating interprovincial tax structures and compliance in direct-to-consumer shipping.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-3kl2um-c4350a366f3728d8a233d13a841f2325-wrap avia-button-left  avia-builder-el-23  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/winebc.com\/industry\/member-dashboard\/' class='avia-button av-3kl2um-c4350a366f3728d8a233d13a841f2325 avia-icon_select-no avia-size-medium avia-position-left avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >LOG IN TO WATCH<\/span><\/a><\/div><\/p><\/div><div  class='flex_column av-9nrdry-d44f49f0d16fd2b7c1c529fad7dac616 av_one_fifth  avia-builder-el-24  el_after_av_four_fifth  el_before_av_hr  flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-maeliou7-92ade4249130d1e3c1fffef3d9fe0e82\">\n.avia-image-container.av-maeliou7-92ade4249130d1e3c1fffef3d9fe0e82 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-maeliou7-92ade4249130d1e3c1fffef3d9fe0e82 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-maeliou7-92ade4249130d1e3c1fffef3d9fe0e82 av-styling-circle avia-align-center  avia-builder-el-25  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-15635 avia-img-lazy-loading-not-15635 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-50-300x300.png\" alt='' title='Square (50)'  height=\"300\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-50-300x300.png 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-50-1030x1030.png 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-50-80x80.png 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-50-768x768.png 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-50-36x36.png 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-50-180x180.png 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-50-705x705.png 705w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2025\/05\/Square-50.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2vjdfi-67b293929a315892348defd55025ed75 hr-default  avia-builder-el-26  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7aobpq-4d04d54aa210d0ba56a5b45fd9c41701\">\n.flex_column.av-7aobpq-4d04d54aa210d0ba56a5b45fd9c41701{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-7aobpq-4d04d54aa210d0ba56a5b45fd9c41701 av_four_fifth  avia-builder-el-27  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-6k8w66-4a9d3f1c1392129e9aca19387d10fe79 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>TikTok for BC Wine Brands \u2013 a Wine Growers British Columbia Member Webinar<\/p>\n<p><strong>Date: <\/strong>February 16, 2023<\/p>\n<p><strong>Narrator: <\/strong>Kelly Josephson, Communications Manager, Wine Growers British Columbia &amp; MILA Media Co.<\/p>\n<p><strong>Description: <\/strong>Wine Growers British Columbia has partnered with MILA Media Co. to bring full member wineries this valuable and timely webinar on building your brand on TikTok. TikTok is the sixth most-used social media platform in the world and attracts a typically younger audience. It is clear this channel is fast-growing and here to stay. This webinar will focus on best practices for BC wine brands in terms of building and posting content on TikTok. Ahead of the webinar,\u00a0<a href=\"https:\/\/wgbcnewsletter.winebc.com\/socialmediaguide2022\">review the WGBC Social Media Guide<\/a> which includes our TikTok strategy.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-4bh0j2-4a922d25faaaf096a092d57653bee13e-wrap avia-button-left  avia-builder-el-29  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/winebc.com\/industry\/member-dashboard\/' class='avia-button av-4bh0j2-4a922d25faaaf096a092d57653bee13e avia-icon_select-no avia-size-medium avia-position-left avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >LOG IN TO WATCH<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-8hyboe-12b95a5fead6f89dbdff3e3ab68bf928\">\n.flex_column.av-8hyboe-12b95a5fead6f89dbdff3e3ab68bf928{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-8hyboe-12b95a5fead6f89dbdff3e3ab68bf928 av_one_fifth  avia-builder-el-30  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2u75bi-d0c68fdf50854b7ac7cee2dc8a7f54bf\">\n.avia-image-container.av-2u75bi-d0c68fdf50854b7ac7cee2dc8a7f54bf img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-2u75bi-d0c68fdf50854b7ac7cee2dc8a7f54bf .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-2u75bi-d0c68fdf50854b7ac7cee2dc8a7f54bf av-styling-circle avia-align-center  avia-builder-el-31  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-10615 avia-img-lazy-loading-not-10615 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/TikTokMemberDashboardSquare-300x300.png\" alt='' title='TikTokMemberDashboardSquare'  height=\"300\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/TikTokMemberDashboardSquare-300x300.png 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/TikTokMemberDashboardSquare-80x80.png 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/TikTokMemberDashboardSquare-36x36.png 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/TikTokMemberDashboardSquare-180x180.png 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/TikTokMemberDashboardSquare-27x27.png 27w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/TikTokMemberDashboardSquare.png 675w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-33ynn2-884de1cc1286e2945bdcb536b9e01d58 hr-default  avia-builder-el-32  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-b6ftz2-335b4138cfe1dd735a8bced8760ee7e8\">\n.flex_column.av-b6ftz2-335b4138cfe1dd735a8bced8760ee7e8{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-b6ftz2-335b4138cfe1dd735a8bced8760ee7e8 av_four_fifth  avia-builder-el-33  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-8wcl32-ef0e3dd30a32fd33730cec88a5b545f8 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Wine Growers BC Member Portal Virtual Tour<\/p>\n<p><strong>Date: <\/strong>December 2, 2022<\/p>\n<p><strong>Narrator: <\/strong>Kelly Josephson, Communications Manager, Wine Growers British Columbia<\/p>\n<p><strong>Description: <\/strong>This video features a virtual tour of the new member portal launched on WineBC.com\/Industry. The tour covers where the member portal is located, how to access it, how to customize your account details, and where to find member exclusive opportunities and resources. For additional member portal support please email &#x69;&#x6e;&#102;&#111;&#64;w&#x69;&#x6e;&#x65;&#98;&#99;&#46;c&#x6f;&#x6d;.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-75mcse-98158983c4474434a1a7ebeceb39539e-wrap avia-button-left  avia-builder-el-35  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/www.youtube.com\/watch?v=optzrqUpjBU' class='avia-button av-75mcse-98158983c4474434a1a7ebeceb39539e avia-icon_select-no avia-size-medium avia-position-left avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH VIRTUAL TOUR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-596d32-2cd23c724bd4a7a170b895ce742a57d1\">\n.flex_column.av-596d32-2cd23c724bd4a7a170b895ce742a57d1{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-596d32-2cd23c724bd4a7a170b895ce742a57d1 av_one_fifth  avia-builder-el-36  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-448t8u-363e5a38d6768849fa543165f71b16c5\">\n.avia-image-container.av-448t8u-363e5a38d6768849fa543165f71b16c5 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-448t8u-363e5a38d6768849fa543165f71b16c5 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-448t8u-363e5a38d6768849fa543165f71b16c5 av-styling-circle avia-align-center  avia-builder-el-37  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-10607 avia-img-lazy-loading-not-10607 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/Member-Portal-300x296.png\" alt='' title='Member Portal'  height=\"296\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/Member-Portal-300x296.png 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/Member-Portal-80x80.png 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/Member-Portal-36x36.png 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/Member-Portal-27x27.png 27w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/12\/Member-Portal.png 523w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2f7o0u-becd5c0b756bb612acf86234a342320b hr-default  avia-builder-el-38  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-b7ceta-52402744291c7bade416b245bebfe424\">\n.flex_column.av-b7ceta-52402744291c7bade416b245bebfe424{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-b7ceta-52402744291c7bade416b245bebfe424 av_four_fifth  avia-builder-el-39  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-8lfa4u-09c5f3fd26d9e0159165668522450a5f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>The Singapore Wine Market \u2013 Trends and Opportunities<\/p>\n<p><strong>Date: <\/strong>Monday June 27, 2022<\/p>\n<p><strong>The Panelists: <\/strong>Richard Hemming (Head of Wine, 67 Pall Mall), Marcus Lai (Importer\/Distributor &#8211; Asian Wine Cellar), Jonathan Siah\u00a0 (Consultant, Fluid Enterprise)<\/p>\n<p><strong>Description: <\/strong>This webinar features three experienced wine industry who shares their insight on trends and opportunities in the Singapore market. They discuss pricing, mark ups and potential sales channels, along with procurement processes and how sommeliers and F&amp;B buyers curate their wine lists. Open to all producers currently in or interested in learning about the Singapore wine market.<\/p>\n<p><strong>Presentation Links:<\/strong><\/p>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/1F32NkcTvSTvB0jh7KarIeq98xkpahq6f\/view?usp=sharing\" target=\"_blank\" rel=\"noopener\">Richard Hemming (Head of Wine, 67 Pall Mall)\u00a0<\/a><\/p>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/1Y9SBVbzdPierua8T6S7PBkECu6m_Zhg-\/view?usp=sharing\" target=\"_blank\" rel=\"noopener\">Marcus Lai (Importer\/Distributor &#8211; Asian Wine Cellar) <\/a><\/p>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/1hkBfcEFljjd5pWi1je58JGxJo8IRmi18\/view?usp=sharing\" target=\"_blank\" rel=\"noopener\">Jonathan Siah \u00a0(Consultant, Fluid Enterprise)\u00a0<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-7auywu-0b8b8e6f67f27c3c9f3b92c54a4b0660-wrap avia-button-left  avia-builder-el-41  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/drive.google.com\/file\/d\/1g4gmCgPqMXYxK7qiNLGwyuZaPMzYertq\/view?usp=sharing' class='avia-button av-7auywu-0b8b8e6f67f27c3c9f3b92c54a4b0660 avia-icon_select-no avia-size-medium avia-position-left avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6equji-821ce76c8e918c2ac181588b14ae6aeb\">\n.flex_column.av-6equji-821ce76c8e918c2ac181588b14ae6aeb{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-6equji-821ce76c8e918c2ac181588b14ae6aeb av_one_fifth  avia-builder-el-42  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h85v2-4beb7f67c154d4df89b9da6d80c96cfe\">\n.avia-image-container.av-h85v2-4beb7f67c154d4df89b9da6d80c96cfe img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h85v2-4beb7f67c154d4df89b9da6d80c96cfe .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h85v2-4beb7f67c154d4df89b9da6d80c96cfe av-styling-circle avia-align-center  avia-builder-el-43  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-9842 avia-img-lazy-loading-not-9842 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/07\/Picture1-180x180.jpg\" alt='' title='Picture1'  height=\"180\" width=\"180\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/07\/Picture1-180x180.jpg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/07\/Picture1-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/07\/Picture1-36x36.jpg 36w\" sizes=\"(max-width: 180px) 100vw, 180px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-26ko1a-af677989c3e3fda36c73f59cf85fe762 hr-default  avia-builder-el-44  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-8m4sce-8754349b7dc8b92d7f990a92085f54b9\">\n.flex_column.av-8m4sce-8754349b7dc8b92d7f990a92085f54b9{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-8m4sce-8754349b7dc8b92d7f990a92085f54b9 av_four_fifth  avia-builder-el-45  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-88nbhq-0977470ca82213c858da0dccdf6ba572 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>The UK Wine Market<\/p>\n<p><strong>Date: <\/strong>Tuesday May 3, 2022<\/p>\n<p><strong>The Panelists: <\/strong>Sue Harris, MD of Westbury Communications, Jamie Wynne-Griffiths, MD of Propeller, Donald Edwards, Head Sommelier of La Trompette, and Ben Franks, CEO of Novel Wines<\/p>\n<p><strong>Description: <\/strong>This webinar will focus on Canada&#8217;s potential and place in the UK market, open to all producers currently in or wishing to enter the UK market so please share this information with others who might be interested.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-6411ni-ca2bf87f1a15bf67e9a47bf7c2c26439-wrap avia-button-left  avia-builder-el-47  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/www.youtube.com\/watch?v=dS6K9ikwVew&amp;ab_channel=WestburyCommunications' class='avia-button av-6411ni-ca2bf87f1a15bf67e9a47bf7c2c26439 avia-icon_select-no avia-size-medium avia-position-left avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h5szi-8273fe9c1505c3d3c13f8e072cb7df6a\">\n.flex_column.av-h5szi-8273fe9c1505c3d3c13f8e072cb7df6a{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-h5szi-8273fe9c1505c3d3c13f8e072cb7df6a av_one_fifth  avia-builder-el-48  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2olo8e-67ac2b3b8cfe5ab3bff99416c44f610e\">\n.avia-image-container.av-2olo8e-67ac2b3b8cfe5ab3bff99416c44f610e img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-2olo8e-67ac2b3b8cfe5ab3bff99416c44f610e .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-2olo8e-67ac2b3b8cfe5ab3bff99416c44f610e av-styling-circle avia-align-center  avia-builder-el-49  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-9432 avia-img-lazy-loading-not-9432 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/05\/UK-Webinar-300x300.png\" alt='' title='UK Webinar'  height=\"300\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/05\/UK-Webinar-300x300.png 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/05\/UK-Webinar-80x80.png 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/05\/UK-Webinar-768x768.png 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/05\/UK-Webinar-36x36.png 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/05\/UK-Webinar-180x180.png 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/05\/UK-Webinar-705x705.png 705w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/05\/UK-Webinar-27x27.png 27w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/05\/UK-Webinar.png 900w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-bz7xcu-c1c525f798ff4322bf586fb7bde5418a hr-default  avia-builder-el-50  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-b06zu6-0bd66f32697f6f4e695eec0b373e011a\">\n.flex_column.av-b06zu6-0bd66f32697f6f4e695eec0b373e011a{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-b06zu6-0bd66f32697f6f4e695eec0b373e011a av_four_fifth  avia-builder-el-51  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-8j5mbi-ad61e2e1f645d852de2a0787b0612da4 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Wine Exporting 101<\/p>\n<p><strong>Date: <\/strong>Thursday, February 24 (10:00 AM)<\/p>\n<p><strong>Webinar Host: <\/strong>Allison Boulton, Export Navigator<\/p>\n<p><strong>Guest Speakers: <\/strong>Amber Pich\u00e9, Export Advisor Thompson Okanagan region, B.C.\u2019s Export Navigator program<br \/>\nJanet Dorozynski, Trade Commissioner, Canadian Wine, Beer and Spirits<br \/>\nLaura Kittmer, Communications Director, Wine Growers British Columbia<\/p>\n<p><strong>Description:\u00a0<\/strong><\/p>\n<p>&#8211; If you are interested in the Canadian Wine Initiative, please email Janet directly to learn more<br \/>\n&#8211; <a href=\"https:\/\/www.tradecommissioner.gc.ca\/funding-financement\/canexport\/sme-pme\/index.aspx?lang=eng\">CanExport SMEs<\/a> funding for international growth \u2013 the <a href=\"https:\/\/www.tradecommissioner.gc.ca\/funding-financement\/canexport\/sme-pme\/faq.aspx?lang=eng\">FAQs<\/a> and <a href=\"https:\/\/www.tradecommissioner.gc.ca\/funding-financement\/canexport\/sme-pme\/applicant-guide-requerant.aspx?lang=eng\">applicants guide<\/a> are very useful!<br \/>\n&#8211; To find HS codes, we used the <a href=\"https:\/\/www.tariffinder.ca\/\">Canada Tariff Finder<\/a> to explore tariff information of countries when Canada has a free trade agreement in force<br \/>\n&#8211; <a href=\"https:\/\/www.international.gc.ca\/trade-commerce\/tariff-tarifaire\/index.aspx?lang=eng&amp;_ga=2.30564543.1681620962.1537826147-2047021314.1512538016\">Tariff information by country<\/a>, when Canada does not have a FTA in force<br \/>\na. Free Trade Agreements <a href=\"https:\/\/www.international.gc.ca\/trade-commerce\/trade-agreements-accords-commerciaux\/agr-acc\/index.aspx?lang=eng\">list of Canada\u2019s Trade and Investment Agreements<\/a><br \/>\nb. To learn more about Incoterms 2020 <a href=\"https:\/\/www.trade.gov\/know-your-incoterms\">Know Your Incoterms (trade.gov)<\/a><br \/>\nc. Market research<\/p>\n<ol>\n<li>Interprovincial regulations \u2013 direct shipping chart on slide 16 is from <a href=\"http:\/\/winelaw.ca\/cms\/index.php?option=com_content&amp;view=article&amp;id=26:shipping-laws-on-wine-within-canada&amp;catid=23:shipping-border-import-laws&amp;Itemid=27\">WineLaw.ca<\/a> Contact Mark Hicken <a href=\"&#109;&#x61;i&#108;&#x74;o&#58;&#x6d;a&#114;&#x6b;&#64;&#119;&#x69;n&#101;&#x6c;a&#119;&#x2e;c&#97;\">ma&#114;&#107;&#64;&#x77;&#x69;&#x6e;&#x65;&#x6c;aw&#46;&#99;&#97;<\/a><\/li>\n<li><a href=\"https:\/\/www.tradecommissioner.gc.ca\/country_info_reports-info_pays_rapports.aspx?lang=eng\">Country and sector information for international business (tradecommissioner.gc.ca)<\/a><\/li>\n<li><a href=\"https:\/\/www.agr.gc.ca\/eng\/international-trade\/market-intelligence\/?id=1410083148447\">International agri-food market intelligence &#8211; Agriculture and Agri-Food Canada (AAFC)<\/a>\n<ol>\n<li style=\"list-style-type: none;\"><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/Export-Navigator-Wine-Exporting-101-Full-Version-Feb24_2022.pdf\" target=\"_blank\" rel=\"noopener\">Export Navigator Presentation\u00a0<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-70oo6m-ada3f2888191b8ebd5eb492d525539ed-wrap avia-button-center  avia-builder-el-53  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/smallbusinessbc-ca.zoom.us\/rec\/play\/pVR3HFMAwUtctuCDGvCDXd_68xsrvJHQTWYT9DJva558Ra0GRWNBYfrbIUqY6UAYdA5jQq3KecqB4u5D.-lJhl3UQszpAWW7Y?continueMode=true&amp;_x_zm_rtaid=Ux1gNlI_SsOv4ECvNPToag.1645814225753.cda443e0fca4319269c68f0236b3fb56&amp;_x_zm_rhtaid=619' class='avia-button av-70oo6m-ada3f2888191b8ebd5eb492d525539ed avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6hz8cu-32a7f31e3be7090b4a83d63abe971265\">\n.flex_column.av-6hz8cu-32a7f31e3be7090b4a83d63abe971265{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-6hz8cu-32a7f31e3be7090b4a83d63abe971265 av_one_fifth  avia-builder-el-54  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3nq17i-63309d73b84a599a712cc42c18d27aec\">\n.avia-image-container.av-3nq17i-63309d73b84a599a712cc42c18d27aec img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-3nq17i-63309d73b84a599a712cc42c18d27aec .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-3nq17i-63309d73b84a599a712cc42c18d27aec av-styling-no-styling avia-align-center  avia-builder-el-55  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-9204 avia-img-lazy-loading-not-9204 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/export-navigator-300x128.jpg\" alt='' title='export navigator'  height=\"128\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/export-navigator-300x128.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/export-navigator.jpg 394w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-b4flny-b763dabfba76c1655c15ef805759bf31 hr-default  avia-builder-el-56  el_after_av_one_fifth  el_before_av_hr '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='hr av-6xe57i-599e21c79c2d5dd80ee1c5ca414f043d hr-default  avia-builder-el-57  el_after_av_hr  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5n5eni-294e1f86fb849ca8fa06b9036c2f326e\">\n.flex_column.av-5n5eni-294e1f86fb849ca8fa06b9036c2f326e{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5n5eni-294e1f86fb849ca8fa06b9036c2f326e av_four_fifth  avia-builder-el-58  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-4pu7cu-d92f29e0d64ca3e7c75e769a725207fd '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title:<\/strong> WGBC Excise Tax Webinar<\/p>\n<p><strong>Date: <\/strong>Thursday, February, 10 (10:00 AM)<\/p>\n<p><strong>Presenters: <\/strong>Dan Paszkowski, President and CEO of Wine Growers Canada, Kristian Hui, Managing Partner, CSL Consultants<\/p>\n<p>Dan Paszkowski, President and Chief Executive Officer, <a href=\"https:\/\/www.winegrowerscanada.ca\/\">Wine Growers Canada<\/a><br \/>\nDan has been with Wine Growers of Canada (WGC) since January 2006. Well-known and respected in federal circles, Dan has extensive experience in senior roles in government relations, policy and politics for 30 years. Throughout his career, Dan has led major advocacy campaigns and built alliances on key policy issues.<\/p>\n<p>Dan&#8217;s been instrumental in the development of industry&#8217;s proposed Wine Growers Quality Enhancement Program (WGQEP) excise tax exemption replacement program and will provide an update on its status with government.<\/p>\n<p>Kristian Hui, Managing Partner, <a href=\"https:\/\/cslconsultants.ca\/\">CSL Consultants<\/a><br \/>\nKristian has over 20 years of experience working with the Canada Revenue Agency specializing in excise duty. He has held various key positions within the Excise Department, including Officer, Technical Advisor, Team Leader and Regional Manager for the Pacific Region. In 2002, as a small business auditor, he was chosen to be part of the implementation team for Excise Act, 2001. In addition to Cannabis Kristian has vast audit and compliance experience in the liquor industry auditing breweries, wineries, and distilleries on excise duty compliance.<\/p>\n<p>Kristian is widely respected in the liquor and cannabis industries for his technical knowledge and deep understanding of the complexities of all the federal and provincial regulations and will provide an overview of what wineries should be considering in advance of the pending loss of the excise duty exemption scheduled for July 1, 2022.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-buttonrow-wrap av-kzrdxoom-6aeac15e6508175d41d80eb2aafcc2b4 avia-buttonrow-center  avia-builder-el-60  el_after_av_textblock  avia-builder-el-last '>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kzrdwhsc-a027e1dd51d9d2a937327c4a06c1421f\">\n#top #wrap_all .avia-button.av-kzrdwhsc-a027e1dd51d9d2a937327c4a06c1421f{\nmargin-bottom:5px;\nmargin-right:3px;\nmargin-left:3px;\n}\n<\/style>\n<a href='https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/Excise-Tax-Webinar-QA-Report-2.pdf' class='avia-button av-kzrdwhsc-a027e1dd51d9d2a937327c4a06c1421f avia-icon_select-no avia-size-medium avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >Q&amp;A REPORT<\/span><\/a>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kzrdxbb4-141926591394b00f4b45e7d7efa14bdc\">\n#top #wrap_all .avia-button.av-kzrdxbb4-141926591394b00f4b45e7d7efa14bdc{\nmargin-bottom:5px;\nmargin-right:3px;\nmargin-left:3px;\n}\n<\/style>\n<a href='https:\/\/youtu.be\/NwwfTCfgbz0' class='avia-button av-kzrdxbb4-141926591394b00f4b45e7d7efa14bdc avia-icon_select-no avia-size-medium avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a>\n<\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-91erq6-ef0828618e48e4b4c0775d13720cf11b\">\n.flex_column.av-91erq6-ef0828618e48e4b4c0775d13720cf11b{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-91erq6-ef0828618e48e4b4c0775d13720cf11b av_one_fifth  avia-builder-el-61  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kro59y16-334eca98a59c2bbea86755153c82608c\">\n.avia-image-container.av-kro59y16-334eca98a59c2bbea86755153c82608c img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-kro59y16-334eca98a59c2bbea86755153c82608c .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-kro59y16-334eca98a59c2bbea86755153c82608c av-styling-circle avia-align-center  avia-builder-el-62  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-9069 avia-img-lazy-loading-not-9069 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/My-project-15-300x300.png\" alt='' title='My project (15)'  height=\"300\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/My-project-15-300x300.png 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/My-project-15-1030x1030.png 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/My-project-15-80x80.png 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/My-project-15-768x768.png 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/My-project-15-36x36.png 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/My-project-15-180x180.png 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/My-project-15-705x705.png 705w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2022\/02\/My-project-15.png 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-196gpq-f1eb9c5dca5b2cf8a0def4a568499a52 hr-default  avia-builder-el-63  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-adkium-281c1dd7f13f55bf5212244560cf30ac\">\n.flex_column.av-adkium-281c1dd7f13f55bf5212244560cf30ac{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-adkium-281c1dd7f13f55bf5212244560cf30ac av_four_fifth  avia-builder-el-64  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-8of3b2-33d64840d54a67a245e9add9af943977 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title:<\/strong> Email Marketing Best Practices for BC Wine Brands<\/p>\n<p><strong>Date: <\/strong>Thursday, September 9 (10:00 AM)<\/p>\n<p><strong>Webinar Host: <\/strong>Wine Growers BC is pleased to present Marie Hunter of <a href=\"http:\/\/click.winesofbc.winebc.com\/?qs=630d1057fe2d79563118be856aaddff73249f4eeab49d9433343bc752a9d11f375c0373b15553c75a34010d7e364694b5f62cba4159d9241\" target=\"_blank\" rel=\"noopener\">Hunter Digital<\/a><\/p>\n<p><strong>Description: <\/strong>Wine Growers British Columbia welcomed digital marketing professional Marie Hunter of <a href=\"http:\/\/click.winesofbc.winebc.com\/?qs=630d1057fe2d79563118be856aaddff73249f4eeab49d9433343bc752a9d11f375c0373b15553c75a34010d7e364694b5f62cba4159d9241\" target=\"_blank\" rel=\"noopener\">Hunter Digital <\/a>to present on Email Marketing Best Practices for BC Wine Brands. Marie is an independent consultant who has contributed to Small Business BC and Destination British Columbia (DBC). She has presented at the BC Tourism Conference and at DBC\u2019s Grow with Google workshops, delivered webinars for tourism industry associations, and teaches regularly at DBC\u2019s Digital Tourism Academy on email marketing and lead generation.<\/p>\n<p><strong>What was covered in this webinar:<\/strong><\/p>\n<ul>\n<li>Best practices for email marketing campaigns for wine brands; Dos and Donts<\/li>\n<li>Examples of email marketing tips and tricks to help you convert and sell wine<\/li>\n<li>The power of a welcome email with template examples<\/li>\n<li>Segmenting your audience. How and why<\/li>\n<li>Frequency of email marketing; how much is enough?<\/li>\n<li>Affordable and effective email marketing platforms for small- to medium-sized businesses<\/li>\n<\/ul>\n<p><a href=\"https:\/\/docs.google.com\/document\/d\/1-bo-yz-DDU1Bk1NEuzSEmmm0LziHIyiJkGS9pSFOStc\/edit?usp=sharing\" target=\"_blank\" rel=\"noopener\">Welcome Email Template<\/a> | <a href=\"https:\/\/hunter-digital.com\/checklist\/\" target=\"_blank\" rel=\"noopener\">Email Marketing Checklist<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-79wgmm-deb3fb27b5af92248a134ad3a8ab8786-wrap avia-button-center  avia-builder-el-66  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/QfBhtdnl048?t=5' class='avia-button av-79wgmm-deb3fb27b5af92248a134ad3a8ab8786 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6bx1f2-a09b2c6539176313b5171de543923e3c\">\n.flex_column.av-6bx1f2-a09b2c6539176313b5171de543923e3c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-6bx1f2-a09b2c6539176313b5171de543923e3c av_one_fifth  avia-builder-el-67  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4chg9a-0d6f3faa59bf85213b0f4b9f3361e0fb\">\n.avia-image-container.av-4chg9a-0d6f3faa59bf85213b0f4b9f3361e0fb img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-4chg9a-0d6f3faa59bf85213b0f4b9f3361e0fb .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-4chg9a-0d6f3faa59bf85213b0f4b9f3361e0fb av-styling-circle avia-align-center  avia-builder-el-68  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-8150 avia-img-lazy-loading-not-8150 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot.jpg\" alt='' title='Marie Hunter_headshot'  height=\"1920\" width=\"1921\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot.jpg 1921w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot-300x300.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot-1030x1030.jpg 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot-768x768.jpg 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot-1536x1536.jpg 1536w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot-180x180.jpg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot-1500x1500.jpg 1500w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/07\/Marie-Hunter_headshot-705x705.jpg 705w\" sizes=\"(max-width: 1921px) 100vw, 1921px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-1uun4u-11d4925633d84c3b5b1eee573900ec99 hr-default  avia-builder-el-69  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-81ewhq-8a2d877fe48ed09bb69f53395d01213d\">\n.flex_column.av-81ewhq-8a2d877fe48ed09bb69f53395d01213d{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-81ewhq-8a2d877fe48ed09bb69f53395d01213d av_four_fifth  avia-builder-el-70  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-63kyy6-5207958f08c9f0f6ad2ddc6d8cca689f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>6 Steps to Painless Accountability Improvement<\/p>\n<p><strong>Date: <\/strong>Thursday, June 22, 2021 | 10:00AM \u2013 11:00AM<\/p>\n<p><strong>Webinar Host: <\/strong>Ren\u00e9e Safrata, CEO &amp; Founder, Vivo Team Development<\/p>\n<p><strong>Description: <\/strong>Does your team avoid conflict? Is being liked more important than being respected? This can be a sign of lack of accountability, which may result in low-quality work, missed deadlines, and passive-aggressive conflict.<\/p>\n<p>Learn and discuss how to hold people accountable so that it inspires and motivates them to perform, increasing the strength of your team in the process and creating a sense of belonging.<\/p>\n<p>Accountability leads to higher engagement, increased satisfaction, and a huge ROI.<\/p>\n<p>For more than 30 years, Ren\u00e9e Safrata, CEO and Founder, Vivo Team Development, has worked with thousands of companies and executives throughout North America and Europe, helping them to connect, adopt new behaviours and become confident members of highly functioning teams.<\/p>\n<p><a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/06\/Hot-Sheet-Six-Steps-to-Team-Accountability-Improvement.pdf\" target=\"_blank\" rel=\"noopener\">Reference Document<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-2bn2e6-2618b6724971ca80f8ad5474c82ba857-wrap avia-button-center  avia-builder-el-72  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/www.youtube.com\/watch?v=4omNIY7T_SA&amp;t=2s' class='avia-button av-2bn2e6-2618b6724971ca80f8ad5474c82ba857 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3hohf2-38ea79e6ab5cdf3d01c5d3ea81c9aff5\">\n.flex_column.av-3hohf2-38ea79e6ab5cdf3d01c5d3ea81c9aff5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-3hohf2-38ea79e6ab5cdf3d01c5d3ea81c9aff5 av_one_fifth  avia-builder-el-73  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2g4oam-faf78e3bc20f75e82e6190174423ccb7\">\n.avia-image-container.av-2g4oam-faf78e3bc20f75e82e6190174423ccb7 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-2g4oam-faf78e3bc20f75e82e6190174423ccb7 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-2g4oam-faf78e3bc20f75e82e6190174423ccb7 av-styling-circle avia-align-center  avia-builder-el-74  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-6762 avia-img-lazy-loading-not-6762 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1.jpg\" alt='' title='Renee headshot square'  height=\"1920\" width=\"1920\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1.jpg 1920w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-300x300.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-1030x1030.jpg 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-768x768.jpg 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-1536x1536.jpg 1536w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-2048x2048.jpg 2048w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-180x180.jpg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-1500x1500.jpg 1500w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/01\/Renee-headshot-square-1-705x705.jpg 705w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-30jmmm-720f32d0d0c0f3e7d11fe013245c4bdb hr-default  avia-builder-el-75  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-asvsj2-57587e8c65cb60d034a5a622839291f6\">\n.flex_column.av-asvsj2-57587e8c65cb60d034a5a622839291f6{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-asvsj2-57587e8c65cb60d034a5a622839291f6 av_four_fifth  avia-builder-el-76  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-9kkhz2-1855d3adc6927b9e0b5713edffcdd6da '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Social Media Video Strategies for 2021<\/p>\n<p><strong>Date: <\/strong>Thursday, June 10, 2021 | 10:00AM &#8211; 11:00AM<\/p>\n<p><strong>Webinar Host: <\/strong>The Wine Growers BC, Presenter Connor Galway, Junction Consulting<\/p>\n<p><strong>Description: <\/strong>Wine Growers British Columbia is pleased to welcome Conner Galway, President of Junction Consulting and Marketing News Canada&#8217;s 2020 Marketing Leader of the year.<\/p>\n<p>Conner has been teaching digital business strategy with some of North America&#8217;s most well-loved brands in tourism, retail and tech since 2010.<\/p>\n<p>Junction first embraced video as a pivotal marketing tactic back in 2012 when they introduced live streaming to Vancouver Fashion Week, which was one of the first large scale productions of its kind. Since then, they&#8217;ve helped brands like lululemon, Article, and even the Vancouver Mayoral election as they built their abilities to take advantage of video as a communication channel.<\/p>\n<p>The Team at Junction have provided a unique level of support as the world locked down in early 2020, producing over 100 hours of support and instructional video, much of it live-streamed, to help travel and tourism businesses across Canada to adapt to the sudden changes.<\/p>\n<p>Currently, Conner and his team are leading a research project in partnership with Creative BC to study the shift to video that music and arts festivals across Canada were forced to make as a result of the global pandemic. In the coming weeks they&#8217;ll be publishing a set of best practices that we can all use in our ongoing video strategies.<\/p>\n<p><strong>What was covered in this webinar:<br \/>\n<\/strong><br \/>\n\u2022 Where video fits in your marketing strategy<br \/>\n\u2022 Best practices. Creative social videos that will help you get noticed AND help you sell wine<br \/>\n\u2022 Examples of different social video formats; Instagram, Facebook, Twitter, and Linkedin<br \/>\n\u2022 LIVE video. The value, how to start, and how to not freak out<br \/>\n\u2022 Virtual tastings and social video; Facebook, Instagram<br \/>\n\u2022 Q&amp;A (15 minutes)<\/p>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/1TcK5psCnckFpuU2fQnUTWHr5pxN513k3\/view?usp=sharing\" target=\"_blank\" rel=\"noopener\">Presentation<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-7xj5mm-069278e5a14c909c968c2e63161c6eff-wrap avia-button-center  avia-builder-el-78  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/O6Dp-Q3TkVQ' class='avia-button av-7xj5mm-069278e5a14c909c968c2e63161c6eff avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-67c7ry-ae8b83847defb14bea2d63b2d407f77a\">\n.flex_column.av-67c7ry-ae8b83847defb14bea2d63b2d407f77a{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-67c7ry-ae8b83847defb14bea2d63b2d407f77a av_one_fifth  avia-builder-el-79  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4f947y-c32489106036fdca76ecaf3d8075f882\">\n.avia-image-container.av-4f947y-c32489106036fdca76ecaf3d8075f882 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-4f947y-c32489106036fdca76ecaf3d8075f882 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-4f947y-c32489106036fdca76ecaf3d8075f882 av-styling-circle avia-align-center  avia-builder-el-80  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-7806 avia-img-lazy-loading-not-7806 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002.jpeg\" alt='' title='Conner Galway Headshot - small (002)'  height=\"1920\" width=\"1920\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002.jpeg 1920w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002-300x300.jpeg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002-1030x1030.jpeg 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002-80x80.jpeg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002-768x768.jpeg 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002-1536x1536.jpeg 1536w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002-36x36.jpeg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002-180x180.jpeg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002-1500x1500.jpeg 1500w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Conner-Galway-Headshot-small-002-705x705.jpeg 705w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2thn3y-4c552029db1fdcae450fea4bac6b2f2e hr-default  avia-builder-el-81  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-b4b3mm-35ac1d44807327869fb7193ee1f7075b\">\n.flex_column.av-b4b3mm-35ac1d44807327869fb7193ee1f7075b{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-b4b3mm-35ac1d44807327869fb7193ee1f7075b av_four_fifth  avia-builder-el-82  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-ko4wlze0-772b7d849fed30b221b62e18d422ca0e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Norwegian Wine Market<\/p>\n<p><strong>Date: <\/strong>Thursday, June 3, 2021<\/p>\n<p><strong>Description: <\/strong>The Canadian Trade Commissioner Service invites you to join a webinar to learn more about the Norwegian wine market. Joining us will be a local expert on the Norwegian market and representatives from the Norwegian Wine Monopoly (Vinmonopolet). The presentations will be followed by an opportunity to ask questions. Please note that this webinar will be presented in English only.<\/p>\n<p><a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/06\/Presentasjon-engelsk-2021-Canada.pdf\">Presentation<\/a> | <a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/06\/Canada-presentasjon-030621.ppt\" target=\"_blank\" rel=\"noopener\">PowerPoint<\/a><\/p>\n<p><em><strong>*Webinar Password:<\/strong> Norway101<\/em><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-ko4wjcwb-f17827ffda587ba1c073770952d83942-wrap avia-button-center  avia-builder-el-84  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/vimeo.com\/561866865' class='avia-button av-ko4wjcwb-f17827ffda587ba1c073770952d83942 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9vb5q6-05571cd9fa2680eeb02fd9b068425796\">\n.flex_column.av-9vb5q6-05571cd9fa2680eeb02fd9b068425796{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9vb5q6-05571cd9fa2680eeb02fd9b068425796 av_one_fifth  avia-builder-el-85  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ko4wdt6m-4c8be542f7b2abf16d1eeb4fbc2cd542\">\n.avia-image-container.av-ko4wdt6m-4c8be542f7b2abf16d1eeb4fbc2cd542 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-ko4wdt6m-4c8be542f7b2abf16d1eeb4fbc2cd542 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-ko4wdt6m-4c8be542f7b2abf16d1eeb4fbc2cd542 av-styling-circle avia-align-center  avia-builder-el-86  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-7998 avia-img-lazy-loading-not-7998 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/06\/Screenshot-2021-06-23-104603-180x180.jpg\" alt='' title='Screenshot 2021-06-23 104603'  height=\"180\" width=\"180\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/06\/Screenshot-2021-06-23-104603-180x180.jpg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/06\/Screenshot-2021-06-23-104603-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/06\/Screenshot-2021-06-23-104603-36x36.jpg 36w\" sizes=\"(max-width: 180px) 100vw, 180px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-26n8mm-d78c0ccb58fcd7df15b2813877bf20dc hr-default  avia-builder-el-87  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jo6zou-ea09a10f98cba6bf55c9a2d16f5b4207\">\n.flex_column.av-jo6zou-ea09a10f98cba6bf55c9a2d16f5b4207{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-jo6zou-ea09a10f98cba6bf55c9a2d16f5b4207 av_four_fifth  avia-builder-el-88  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-hh04im-9e7352d78fa720622089e83727c20f85 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Vintage 2020 Media Preview | Part II<\/p>\n<p><strong>Date:<\/strong> Tuesday, May 18, 2021 | 11:00 AM<\/p>\n<p><strong>Webinar Host: <\/strong>The Wine Growers BC,\u00a0 Facilitator Barbara Philip<\/p>\n<p><strong>Description: <\/strong>Please join Wines of British Columbia for part II in a two-part virtual preview of BC\u2019s 2020 Vintage. Streaming to you in the comfort and safety of your home, please join Barb Philip MW and a panel of top BC winemakers from across the province as they welcome you into BC\u2019s diverse wine regions to discuss the 2020 vintage directly from the vineyards where the grapes are grown. Every vintage has a story to tell. We invite you to step into BC\u2019s breathtaking wine regions to find out what makes the 2020 story so special.<\/p>\n<p>FEATURING BC WINEMAKERS:<br \/>\nFraser Valley: Andrew Etsell, Winemaker, Singletree Winery<br \/>\nLillooet: Eckhard Zeidler, Winemaker, Cliff and Gorge Vineyards<br \/>\nKootenays: Wes Johnson, Winemaker, Baillie-Grohman Estate Winery Please register for Part II below.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-febaoe-728f10bb5d9c29a420251d6f0258f797-wrap avia-button-center  avia-builder-el-90  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/www.youtube.com\/watch?v=y8Zx10OPJP8' class='avia-button av-febaoe-728f10bb5d9c29a420251d6f0258f797 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-52hou-dd50445c561fa8a553d15f73422a8fcd\">\n.flex_column.av-52hou-dd50445c561fa8a553d15f73422a8fcd{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-52hou-dd50445c561fa8a553d15f73422a8fcd av_one_fifth  avia-builder-el-91  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-d4h1v2-141cc1eb90bab71bf62dab05e66fd5ba\">\n.avia-image-container.av-d4h1v2-141cc1eb90bab71bf62dab05e66fd5ba img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-d4h1v2-141cc1eb90bab71bf62dab05e66fd5ba .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-d4h1v2-141cc1eb90bab71bf62dab05e66fd5ba av-styling-circle avia-align-center  avia-builder-el-92  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-7770 avia-img-lazy-loading-not-7770 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture.jpg\" alt='' title='Capture'  height=\"299\" width=\"299\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture.jpg 299w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture-180x180.jpg 180w\" sizes=\"(max-width: 299px) 100vw, 299px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-b5tji6-0d35322a346d67ebc61c818bf6843501 hr-default  avia-builder-el-93  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9d0ib2-8d9a76148c0971275aa2d141fd9ea59d\">\n.flex_column.av-9d0ib2-8d9a76148c0971275aa2d141fd9ea59d{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9d0ib2-8d9a76148c0971275aa2d141fd9ea59d av_four_fifth  avia-builder-el-94  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-kovy2ww3-9cb233dc9c45cf3537c970ac6253aeaa '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Vintage 2020 Media Preview | Part I<\/p>\n<p><strong>Date:<\/strong> Tuesday, May 11, 2021 | 11:00 AM<\/p>\n<p><strong>Webinar Host: <\/strong>The Wine Growers BC,\u00a0 Facilitator Barbara Philip<\/p>\n<p><strong>Description: <\/strong>Please join us as we explore the 2020 vintage and why are some are calling it the vintage of the decade. BC\u2019s newest 2020 releases are showing excellent flavour concentration, ripe tannins and great acidity and structure &#8211; it\u2019s a vintage not to be missed.<\/p>\n<p>Building off the success of last year\u2019s first-ever virtual event, we are excited to once again bring you a virtual two-part webinar preview of BC\u2019s 2020 Vintage. Please join Barbara Philip MW and two panels of top BC winemakers from across the province as they welcome you into BC\u2019s diverse wine regions to discuss the 2020 vintage directly from the vineyards where the grapes are grown.<\/p>\n<p>FEATURED BC WINEMAKERS:<br \/>\nKelowna: Graham Pierce, Winemaker, Kitsch Wines<br \/>\nNaramata Bench: Kathy Malone, Winemaker, Hillside Winery<br \/>\nOliver: Val Tait, Winemaker\/Viticulturist, Gold Hill Winery<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-7baegu-e7f9565af159663f6df7c9938c2dba54-wrap avia-button-center  avia-builder-el-96  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/hfzTXgsdeuI' class='avia-button av-7baegu-e7f9565af159663f6df7c9938c2dba54 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5sjdoe-afc4d9db39ba3a4f20aa3bfd0a38de60\">\n.flex_column.av-5sjdoe-afc4d9db39ba3a4f20aa3bfd0a38de60{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5sjdoe-afc4d9db39ba3a4f20aa3bfd0a38de60 av_one_fifth  avia-builder-el-97  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3y0m9a-3b52c6df54f14fb575b99dafd618459e\">\n.avia-image-container.av-3y0m9a-3b52c6df54f14fb575b99dafd618459e img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-3y0m9a-3b52c6df54f14fb575b99dafd618459e .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-3y0m9a-3b52c6df54f14fb575b99dafd618459e av-styling-circle avia-align-center  avia-builder-el-98  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-7770 avia-img-lazy-loading-not-7770 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture.jpg\" alt='' title='Capture'  height=\"299\" width=\"299\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture.jpg 299w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/05\/Capture-180x180.jpg 180w\" sizes=\"(max-width: 299px) 100vw, 299px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-25lqbi-3effc3a3f9fce77a6a2827b1951bd09b hr-default  avia-builder-el-99  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-96co1q-bcafeaa9539d35a952a460197132d1c1\">\n.flex_column.av-96co1q-bcafeaa9539d35a952a460197132d1c1{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-96co1q-bcafeaa9539d35a952a460197132d1c1 av_four_fifth  avia-builder-el-100  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-7aoyv2-e12a80518d572d576267b1c75e4f1abc '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>WGBC Member Media Training Final\u00a03.0<\/p>\n<p><strong>Date:<\/strong> Thursday, March 29, 2021 | 10:00 AM<\/p>\n<p><strong>Webinar Host: <\/strong>The Wine Growers BC,\u00a0 Presenter Jackie Asante, Senior Vice President of global public relations agency Fleishman Hillard HighRoad<\/p>\n<p><strong>Description: <\/strong>Technical skills and techniques in delivering a media interview or presentation. Attendees learn the importance of owning and knowing when NOT to own questions; understanding the \u201cthree D\u2019s\u201d (Defer, deflect and deliver), tips for interview preparation, messaging techniques and effective message delivery, developing your own \u2018bridges\u2019 from any questions you are faced with and more. Mock interviews, professional coaching and group discussion are conducted.<\/p>\n<p><a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/06\/Wine-Growers-BC-Media-Training-Session-29-APRIL-2021.pdf\" target=\"_blank\" rel=\"noopener\">Presentation<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-59ism6-3ea7e3179647b271eb372959e2433168-wrap avia-button-center  avia-builder-el-102  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/r4bmaKbITjU' class='avia-button av-59ism6-3ea7e3179647b271eb372959e2433168 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4jexqm-3b13424e00ef8c20cb09169894d9d1ed\">\n.flex_column.av-4jexqm-3b13424e00ef8c20cb09169894d9d1ed{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4jexqm-3b13424e00ef8c20cb09169894d9d1ed av_one_fifth  avia-builder-el-103  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1vbczi-41318b8b0f2b8bbd7ef4d9d0c2b92f2e\">\n.avia-image-container.av-1vbczi-41318b8b0f2b8bbd7ef4d9d0c2b92f2e img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-1vbczi-41318b8b0f2b8bbd7ef4d9d0c2b92f2e .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-1vbczi-41318b8b0f2b8bbd7ef4d9d0c2b92f2e av-styling-circle avia-align-center  avia-builder-el-104  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-7072 avia-img-lazy-loading-not-7072 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-scaled.jpg\" alt='' title='Jackie Asante2_Square'  height=\"1920\" width=\"1920\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-scaled.jpg 1920w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-300x300.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-1030x1030.jpg 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-768x768.jpg 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-1536x1536.jpg 1536w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-2048x2048.jpg 2048w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-180x180.jpg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-1500x1500.jpg 1500w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-705x705.jpg 705w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-7lkk32-4126dca37de4539ac4ca34b76ce62750 hr-default  avia-builder-el-105  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-64hri6-5b1acacca65f50c8f10a9f98b72dc0bb\">\n.flex_column.av-64hri6-5b1acacca65f50c8f10a9f98b72dc0bb{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-64hri6-5b1acacca65f50c8f10a9f98b72dc0bb av_four_fifth  avia-builder-el-106  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-3lnnqm-95d40d30b877e34583f52323c9a1a91e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>WGBC Member Media Training Workshop Session 2.0<\/p>\n<p><strong>Date:<\/strong> Thursday, March 11, 2021 | 10:00 AM<\/p>\n<p><strong>Webinar Host: <\/strong>The Wine Growers BC,\u00a0 Facilitator Leeann Froese, Townhall Brands<\/p>\n<p><strong>Description: <\/strong>Time to level up! This two hour online session with questions builds on the training skills and information covered in session 1.0 and digs deeper into key message development. Attendees will learn how to develop and use \u2018sound bites\u2019, key messages, and interview strategies and how to behave on camera. Facilitated by PR and media expert Leeann Froese, co-owner of Townhall Brands, this session will also cover best practices and practical tips on how to address VIP visitors, how to put your best face forward on a live chat, and how to command winemaker events, panels, or guided tastings.<\/p>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/11VzhJ6V3UspkNftV8garSoGqdDNUgxK7\/view?usp=sharing\" target=\"_blank\" rel=\"noopener\">Presentation <\/a>| <a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/04\/Wine-Growers-British-Columbia-PR-Readiness-2.0.pdf\" target=\"_blank\" rel=\"noopener\">Handout 1<\/a> | <a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/04\/Wine-Growers-British-Columbia-PR-Readiness-2.01.pdf\" target=\"_blank\" rel=\"noopener\">Handout 2<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-32jn7y-4648686e83817c9d5272bb3bcc23c8df-wrap avia-button-center  avia-builder-el-108  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/www.youtube.com\/watch?v=k7-ypGCz2Nw&amp;t=2s' class='avia-button av-32jn7y-4648686e83817c9d5272bb3bcc23c8df avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-8y2yge-ba2cafb4c3339969a5ad62c33053a565\">\n.flex_column.av-8y2yge-ba2cafb4c3339969a5ad62c33053a565{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-8y2yge-ba2cafb4c3339969a5ad62c33053a565 av_one_fifth  avia-builder-el-109  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7oyxy6-032fc36e906a178666d0e482bc3f36f2\">\n.avia-image-container.av-7oyxy6-032fc36e906a178666d0e482bc3f36f2 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-7oyxy6-032fc36e906a178666d0e482bc3f36f2 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-7oyxy6-032fc36e906a178666d0e482bc3f36f2 av-styling-circle avia-align-center  avia-builder-el-110  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-7118 avia-img-lazy-loading-not-7118 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square.jpg\" alt='' title='leeann froese_square'  height=\"415\" width=\"415\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square.jpg 415w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square-300x300.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square-180x180.jpg 180w\" sizes=\"(max-width: 415px) 100vw, 415px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-25s5su-21dacf73e06d0c55b68c7175241e1160 hr-default  avia-builder-el-111  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5h3ffi-1ed7c57b32b3898422807ce72becf1aa\">\n.flex_column.av-5h3ffi-1ed7c57b32b3898422807ce72becf1aa{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5h3ffi-1ed7c57b32b3898422807ce72becf1aa av_four_fifth  avia-builder-el-112  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-3sf566-46fdba2f8ea9bd6a9dcdccc45886275d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>WGBC Member Media Training Workshop Session 1.0<\/p>\n<p><strong>Date:<\/strong> Thursday, February 25, 2021 | 10:00 AM<\/p>\n<p><strong>Webinar Host: <\/strong>The Wine Growers BC,\u00a0 Facilitator Leeann Froese, Townhall Brands<\/p>\n<p><strong>Description: <\/strong>Watch Part 1 of a three part media training workshop webinar series for Wine Grower British Columbia members. Refine your role as spokesperson with the storytelling tools and information to effectively communicate with media and present your stories on behalf of wineries and industry. Open to all member wineries including proprietors, winemakers, viticulturists, marketers and communicators, the workshop benefits all levels of media relations experience. Experienced or not, all members can benefit from a refresh, or first-time professional training. Spokespersons are often needed to participate in our Wines of British Columbia media programs, initiatives, and panels. Learn how to be a spokesperson and brand ambassador for your winery and for our industry! The first two media training sessions will be facilitated by PR and media expert Leeann Froese, co-owner of Townhall Brands, and will teach wineries and their teams how to be their best at presenting and getting their story out into the public realm.<\/p>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/1Xjmz6itW5hjLtPZMbaX2-U52ve-Pys5u\/view?usp=sharing\" target=\"_blank\" rel=\"noopener\">Presentation\u00a0 |\u00a0<\/a><a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/03\/Wine-Growers-British-Columbia-PR-Readiness-THB.pdf\" target=\"_blank\" rel=\"noopener\">PR Readiness 1.0<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-2hywjy-4b7b1281befec875532c5ea2b30738d7-wrap avia-button-center  avia-builder-el-114  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/l02yAtKAMsM?t=1' class='avia-button av-2hywjy-4b7b1281befec875532c5ea2b30738d7 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-60y0qm-70dca313817df347834e1c138cba01d9\">\n.flex_column.av-60y0qm-70dca313817df347834e1c138cba01d9{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-60y0qm-70dca313817df347834e1c138cba01d9 av_one_fifth  avia-builder-el-115  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3qjqhgv-24fd1f2aa6127bd88e77238364ea58d8\">\n.avia-image-container.av-k3qjqhgv-24fd1f2aa6127bd88e77238364ea58d8 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k3qjqhgv-24fd1f2aa6127bd88e77238364ea58d8 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k3qjqhgv-24fd1f2aa6127bd88e77238364ea58d8 av-styling-circle avia-align-center  avia-builder-el-116  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-7118 avia-img-lazy-loading-not-7118 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square.jpg\" alt='' title='leeann froese_square'  height=\"415\" width=\"415\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square.jpg 415w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square-300x300.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/leeann-froese_square-180x180.jpg 180w\" sizes=\"(max-width: 415px) 100vw, 415px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2lppy6-1a66c76d6343299539f798cb7fa7a777 hr-default  avia-builder-el-117  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4hcrzi-19d142c12094093559610c99a224beee\">\n.flex_column.av-4hcrzi-19d142c12094093559610c99a224beee{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4hcrzi-19d142c12094093559610c99a224beee av_four_fifth  avia-builder-el-118  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-k3qene8r-404b5c68036da85d970fcb2d8a6ecb99 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Top Instagram Advice for BC Wine Brands in 2021\/22<\/p>\n<p><strong>Date:<\/strong> Thursday, January 14, 2020, | 10:00 AM<\/p>\n<p><strong>Webinar Host: <\/strong>The Wine Growers BC is pleased to be collaborating with Instagram specialist <a href=\"https:\/\/www.jennstrends.com\/\">Jenn Herman<\/a> on delivering top Instagram advice for BC wine brands through 2020\/21.<\/p>\n<p><strong>Description: <\/strong>Learn how best use Instagram to drive consumers to your online wine shops and wine sales platforms within a growing, changing and competitive online environment.<\/p>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/12iSnzqNZtBMiiv1mLL2jBUlRGVPne_JY\/view?usp=sharing\" target=\"_blank\" rel=\"noopener\">Power Point Presentation\u00a0<\/a><\/p>\n<p><strong>What was covered in the webinar:<\/strong><\/p>\n<ul>\n<li>Best tag lines<\/li>\n<li>Top calls to action<\/li>\n<li>Leading visuals to help sell your wines; both for organic posting and for professional Ad marketing purposes<\/li>\n<li>And more\u2026<\/li>\n<\/ul>\n<p>Q&amp;A to follow.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-k8j20zgz-85fcdb2f1fedf6582834c70332ad2e5a-wrap avia-button-center  avia-builder-el-120  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/VdZDQwtMgOE' class='avia-button av-k8j20zgz-85fcdb2f1fedf6582834c70332ad2e5a avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-60y0qm-38-5d94210e23ad9df953c8904011466944\">\n.flex_column.av-60y0qm-38-5d94210e23ad9df953c8904011466944{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-60y0qm-38-5d94210e23ad9df953c8904011466944 av_one_fifth  avia-builder-el-121  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3qjqhgv-37-f4b800fabf51471347f34830f77a9159\">\n.avia-image-container.av-k3qjqhgv-37-f4b800fabf51471347f34830f77a9159 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k3qjqhgv-37-f4b800fabf51471347f34830f77a9159 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k3qjqhgv-37-f4b800fabf51471347f34830f77a9159 av-styling-circle avia-align-center  avia-builder-el-122  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-4366 avia-img-lazy-loading-not-4366 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-scaled.jpg\" alt='' title='Queens Retreat Creative Content By Fully Alive Photography'  height=\"1920\" width=\"1920\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-scaled.jpg 1920w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-300x300.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-1030x1030.jpg 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-768x768.jpg 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-1536x1536.jpg 1536w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-2048x2048.jpg 2048w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-180x180.jpg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-1500x1500.jpg 1500w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-705x705.jpg 705w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2lppy6-36-5cea08f29656f26d01eb8729759016b7 hr-default  avia-builder-el-123  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4hcrzi-35-44b710f9d93c90a4f3db94741b063e60\">\n.flex_column.av-4hcrzi-35-44b710f9d93c90a4f3db94741b063e60{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4hcrzi-35-44b710f9d93c90a4f3db94741b063e60 av_four_fifth  avia-builder-el-124  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-k3qene8r-34-a9f829dcaf1c2e183af5bddc2df35b50 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Influencer Marketing for BC Wine Brands<\/p>\n<p><strong>Date:<\/strong> Thursday, November 19, 2020, | 10:00 AM<\/p>\n<p><strong>Webinar Host: <\/strong>The Wine Growers BC is pleased to partner with Instagram specialist <a href=\"https:\/\/www.jennstrends.com\/\">Jenn Herman<\/a> on influencer marketing best practices for BC wine brands.<\/p>\n<p><strong>Description: <\/strong>The Wine Growers BC partnered with Instagram specialist Jenn Herman on influencer marketing best practices for BC wine brands. The webinar covered: &#8211; The importance of working with influencers as part of your BC winery marketing mix; what to look for and how WGBC can assist &#8211; How to work with influencers to create and amplify your brand message on Instagram; the difference between branded content and sponsored posts &#8211; How to tag a business partner in an Instagram post and Instagram stories post &#8211; How to best manage and evaluate.<\/p>\n<p><a href=\"http:\/\/ow.ly\/KKU650CpulJ\" target=\"_blank\" rel=\"noopener\">PowerPoint Presentation<\/a><\/p>\n<p><strong>What was covered in the webinar:<\/strong><\/p>\n<ul>\n<li>The importance of working with influencers as part of your BC winery marketing mix; what to look for and how WGBC can assist<\/li>\n<li>How to work with influencers to create and amplify your brand message on Instagram; the difference between branded content and sponsored posts<\/li>\n<li>How to tag a business partner in an Instagram post and Instagram stories post<\/li>\n<li>How to best manage and evaluate Instagram influencer partnerships or ROI<\/li>\n<\/ul>\n<p>Short Q&amp;A to follow.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-k8j20zgz-33-46cfcd015dea644f87ea9358f848858a-wrap avia-button-center  avia-builder-el-126  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/NfP1uz-zDO8?t=1' class='avia-button av-k8j20zgz-33-46cfcd015dea644f87ea9358f848858a avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-60y0qm-32-401ac14c67a3a2a40ce42aa4a1e4e75c\">\n.flex_column.av-60y0qm-32-401ac14c67a3a2a40ce42aa4a1e4e75c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-60y0qm-32-401ac14c67a3a2a40ce42aa4a1e4e75c av_one_fifth  avia-builder-el-127  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3qjqhgv-31-ae1ec6a4c4375dc88f068e4476def045\">\n.avia-image-container.av-k3qjqhgv-31-ae1ec6a4c4375dc88f068e4476def045 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k3qjqhgv-31-ae1ec6a4c4375dc88f068e4476def045 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k3qjqhgv-31-ae1ec6a4c4375dc88f068e4476def045 av-styling-circle avia-align-center  avia-builder-el-128  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-4366 avia-img-lazy-loading-not-4366 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-scaled.jpg\" alt='' title='Queens Retreat Creative Content By Fully Alive Photography'  height=\"1920\" width=\"1920\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-scaled.jpg 1920w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-300x300.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-1030x1030.jpg 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-768x768.jpg 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-1536x1536.jpg 1536w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-2048x2048.jpg 2048w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-180x180.jpg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-1500x1500.jpg 1500w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2019\/12\/Jenn-Herman-Profile-Photo-2019-Square-705x705.jpg 705w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2lppy6-30-3752ec1e46f00fc63c972a4039ff679d hr-default  avia-builder-el-129  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4hcrzi-29-67b3f77ebc52292a9bcb9b7443d54fb3\">\n.flex_column.av-4hcrzi-29-67b3f77ebc52292a9bcb9b7443d54fb3{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4hcrzi-29-67b3f77ebc52292a9bcb9b7443d54fb3 av_four_fifth  avia-builder-el-130  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-k3qene8r-28-17a74a81ef5962fc612a0b6775248c2a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title:<\/strong>\u00a0How to use Facebook&#8217;s Ad Platform to Sell Wine Direct-To-Consumer. Part 2<\/p>\n<p><strong>Date:<\/strong> Wednesday, Oct 28, 2020, | 10:00 AM<\/p>\n<p><strong>Webinar Host: <\/strong>Join us to learn how to use Facebook&#8217;s Ad Platform to Sell Wine Direct-To-Consumer (Part 2) with Facebook Advertising and Training Expert, Amanda Robinson.<\/p>\n<p><strong>Description: <\/strong>This webinar will offer a live demo with actionable takeaways to help members start implementing new advertising strategies. \u200b\u200b\u200b\u200b\u200b\u200b\u200bA longer Q&amp;A to answer any specific questions is included.<\/p>\n<p><strong>What is covered in the webinar:<\/strong><\/p>\n<ul>\n<li>Pro tips for Facebook and Instagram advertising<\/li>\n<li>Creating Ads in the Facebook Ad Platform<\/li>\n<li>How to retarget and create custom and look-alike audiences<\/li>\n<li>Balancing advertising spend between warm and cold audiences<\/li>\n<li>Measuring the effectiveness of your digital ads<\/li>\n<\/ul>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-k8j20zgz-27-844ab4d8c0cc3e933f66619a1fad7ec4-wrap avia-button-center  avia-builder-el-132  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/vQA3mhr8sw4?t=1' class='avia-button av-k8j20zgz-27-844ab4d8c0cc3e933f66619a1fad7ec4 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-60y0qm-26-24058b597944f44a4bfb5ac6a08796ff\">\n.flex_column.av-60y0qm-26-24058b597944f44a4bfb5ac6a08796ff{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-60y0qm-26-24058b597944f44a4bfb5ac6a08796ff av_one_fifth  avia-builder-el-133  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3qjqhgv-25-866051ba3ce4ab580b22ba8fdca20faf\">\n.avia-image-container.av-k3qjqhgv-25-866051ba3ce4ab580b22ba8fdca20faf img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k3qjqhgv-25-866051ba3ce4ab580b22ba8fdca20faf .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k3qjqhgv-25-866051ba3ce4ab580b22ba8fdca20faf av-styling-circle avia-align-center  avia-builder-el-134  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-5100 avia-img-lazy-loading-not-5100 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot.jpg\" alt='' title='headhots personal branding'  height=\"1779\" width=\"1779\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot.jpg 1779w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-300x300.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-1030x1030.jpg 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-768x768.jpg 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-1536x1536.jpg 1536w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-180x180.jpg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-1500x1500.jpg 1500w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-705x705.jpg 705w\" sizes=\"(max-width: 1779px) 100vw, 1779px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2lppy6-24-788fdbc8b5ab7e9c1e238ab3bb7e8b37 hr-default  avia-builder-el-135  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4hcrzi-23-a5cab9c81526227c5afe4886ac23d24f\">\n.flex_column.av-4hcrzi-23-a5cab9c81526227c5afe4886ac23d24f{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4hcrzi-23-a5cab9c81526227c5afe4886ac23d24f av_four_fifth  avia-builder-el-136  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-k3qene8r-22-316e24c963157260e8aad75b9926072c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Maximize WGBC\u2019s New App for Your Winery: Wines of BC Explorer<\/p>\n<p><strong>Date:<\/strong> Wednesday, May 6, 2020 | 10:00 AM<\/p>\n<p><strong>Webinar Host:<\/strong> Darcen Esau with TasteAdvisor on behalf of the BC Wine Institute. Introductions and updates provided by BC Wine Institute Marketing Director, Kim Barnes.<\/p>\n<p><strong>Description: <\/strong>The WGBC has partnered with TasteAdvisor to release the Wines of BC Explorer app. This webinar provides an overview to learn more about using the Explorer platform and how to take advantage of this unique tool to reach more ideal customers and sell more wine. Access to the PPT and a Q &amp; A session follows.<\/p>\n<p><a href=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/05\/Winery-Webinar-Presentation.pdf\">*Link to Powerpoint Presentation<\/a><\/p>\n<p><strong>What is covered in the webinar:<\/strong><\/p>\n<ul>\n<li>Get a sneak peek into how the app increases sales of BC wine<\/li>\n<li>Easily set up your winery profile so people can find you and plan their next trip<\/li>\n<li>Ensure your wines are recommended to the ideal consumer<\/li>\n<li>Increase the attendance at your events and exposure for your brand<\/li>\n<\/ul>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-k8j20zgz-21-4e0634524836debb70ac8a2ca9908c05-wrap avia-button-center  avia-builder-el-138  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/vD-1IugUW8g' class='avia-button av-k8j20zgz-21-4e0634524836debb70ac8a2ca9908c05 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-60y0qm-20-da31182a3a869febec8a776c7a989549\">\n.flex_column.av-60y0qm-20-da31182a3a869febec8a776c7a989549{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-60y0qm-20-da31182a3a869febec8a776c7a989549 av_one_fifth  avia-builder-el-139  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3qjqhgv-19-495c0244e9f86e5449d8e757ed460a42\">\n.avia-image-container.av-k3qjqhgv-19-495c0244e9f86e5449d8e757ed460a42 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k3qjqhgv-19-495c0244e9f86e5449d8e757ed460a42 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k3qjqhgv-19-495c0244e9f86e5449d8e757ed460a42 av-styling-circle avia-align-center  avia-builder-el-140  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-5295 avia-img-lazy-loading-not-5295 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/05\/taste-advisor-phone.jpg\" alt='' title='taste advisor phone'  height=\"670\" width=\"643\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/05\/taste-advisor-phone.jpg 643w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/05\/taste-advisor-phone-288x300.jpg 288w\" sizes=\"(max-width: 643px) 100vw, 643px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2lppy6-18-dec65385d8f058389681b85d5310e968 hr-default  avia-builder-el-141  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4hcrzi-17-11205f5795dbc6831948f206020e864b\">\n.flex_column.av-4hcrzi-17-11205f5795dbc6831948f206020e864b{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4hcrzi-17-11205f5795dbc6831948f206020e864b av_four_fifth  avia-builder-el-142  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-k3qene8r-16-e454fb29d1e18b2db237b5e162d8fd64 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinar<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>How to use Facebook to Sell BC Wine Direct-To-Consumer<\/p>\n<p><strong>Date:<\/strong> Wednesday, April 8th, 2020 | 3:00 PM<\/p>\n<p><strong>Webinar Host:<\/strong> Amanda Robinson on behalf of the Wine Growers BC. Introductions and updates provided by Wine Growers BC Content Marketing Manager, Ashley Spilak.<\/p>\n<p><strong>Description: <\/strong>WGBC presented a marketing webinar entitled <em>How to use Facebook to Sell Wine Direct-To-Consumer\u00a0<\/em>with Facebook Advertising and Training Expert <a href=\"https:\/\/www.linkedin.com\/in\/amandarobinson1\/\">Amanda Robinson. <\/a>This webinar covered the basics on Facebook and Instagram marketing. Relevant examples and scenarios on audience targeting, budget and the mechanics of selling BC wine using the Facebook Ad Platform is shared. A hand-out for members and a Q&amp;A session follows.<\/p>\n<p><strong>What is covered in the webinar:<\/strong><\/p>\n<ul>\n<li>Launching your Ad Platform<\/li>\n<li>Creating Facebook and Instagram Ads using the Facebook Ad Platform<\/li>\n<li>Audiences &amp; Targeting<\/li>\n<li>Budgets &amp; Strategy<\/li>\n<li>Reporting &amp; Results<\/li>\n<\/ul>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/16BRPSK25620eUK_hzCz5EDp8q71JbSs0\/view\" target=\"_blank\" rel=\"noopener\">*Link to Facebook Ads Guide here<\/a><\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-k8j20zgz-15-81c0a43b1d07092a62800e5eff5037b2-wrap avia-button-center  avia-builder-el-144  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/4y-vyaoWm9s' class='avia-button av-k8j20zgz-15-81c0a43b1d07092a62800e5eff5037b2 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-60y0qm-14-290c770abca07280c9f4687e3caf2308\">\n.flex_column.av-60y0qm-14-290c770abca07280c9f4687e3caf2308{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-60y0qm-14-290c770abca07280c9f4687e3caf2308 av_one_fifth  avia-builder-el-145  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3qjqhgv-13-893ccda7208123890737178693009404\">\n.avia-image-container.av-k3qjqhgv-13-893ccda7208123890737178693009404 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k3qjqhgv-13-893ccda7208123890737178693009404 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k3qjqhgv-13-893ccda7208123890737178693009404 av-styling-circle avia-align-center  avia-builder-el-146  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-5100 avia-img-lazy-loading-not-5100 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot.jpg\" alt='' title='headhots personal branding'  height=\"1779\" width=\"1779\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot.jpg 1779w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-300x300.jpg 300w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-1030x1030.jpg 1030w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-768x768.jpg 768w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-1536x1536.jpg 1536w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-180x180.jpg 180w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-1500x1500.jpg 1500w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/04\/Amanda-Robinson-Headshot-705x705.jpg 705w\" sizes=\"(max-width: 1779px) 100vw, 1779px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2lppy6-12-43fb3a56de65b0bb982deb31e231f376 hr-default  avia-builder-el-147  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4hcrzi-11-f4b0087fff0b604f5006017d31021c31\">\n.flex_column.av-4hcrzi-11-f4b0087fff0b604f5006017d31021c31{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4hcrzi-11-f4b0087fff0b604f5006017d31021c31 av_four_fifth  avia-builder-el-148  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-k3qene8r-10-c22ba2b7fac0bcd86bbf944e6ebf250e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinars<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Optimize your BC Winery on Google Business. Get online!<\/p>\n<p><strong>Date:<\/strong> Tuesday, March 10, 2020<\/p>\n<p><strong>Webinar Host:<\/strong> Consultant Katt Stearns on behalf of the BC Wine Institute. Introductions provided by Wine Growers BC Content Marketing Manager, Ashley Spilak.<\/p>\n<p><strong>Description: <\/strong>A Get Your Business Online Workshop \u2013 Learn about Google My Business, a free tool for local BC wine businesses who want to connect with customers on Google Search and Maps. Get help creating or updating your business profile or a simple website.<\/p>\n<p>Now, more than ever, it&#8217;s crucial to let consumers know how to connect with you and ensure they&#8217;re aware of any changes to your winery including new operating hours, closures, key contact information and more. By updating your Google My Business information you&#8217;ll communicate with consumers on how best to purchase your wines and the status of your tasting room. You can also make use of a new COVID-19 update within Google Business which allows you to message consumers about your business operations.<\/p>\n<p>Learn more by watching this webinar!<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-k8j20zgz-9-1f0768c3495211d4d80c5a253fdeb7f9-wrap avia-button-center  avia-builder-el-150  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/ZJeQIUT7qlU' class='avia-button av-k8j20zgz-9-1f0768c3495211d4d80c5a253fdeb7f9 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-60y0qm-8-ae3f90892bba516c006a9d90141a8a36\">\n.flex_column.av-60y0qm-8-ae3f90892bba516c006a9d90141a8a36{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-60y0qm-8-ae3f90892bba516c006a9d90141a8a36 av_one_fifth  avia-builder-el-151  el_after_av_four_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3qjqhgv-7-4664bdfc69cff8c093034573c0ac48a6\">\n.avia-image-container.av-k3qjqhgv-7-4664bdfc69cff8c093034573c0ac48a6 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k3qjqhgv-7-4664bdfc69cff8c093034573c0ac48a6 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k3qjqhgv-7-4664bdfc69cff8c093034573c0ac48a6 av-styling-circle avia-align-center  avia-builder-el-152  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-6010 avia-img-lazy-loading-not-6010 avia_image ' src=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/09\/Katt-Stearns.jpg\" alt='' title='Katt Stearns'  height=\"206\" width=\"206\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/09\/Katt-Stearns.jpg 206w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/09\/Katt-Stearns-80x80.jpg 80w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/09\/Katt-Stearns-36x36.jpg 36w, https:\/\/staging.winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2020\/09\/Katt-Stearns-180x180.jpg 180w\" sizes=\"(max-width: 206px) 100vw, 206px\" \/><\/div><\/div><\/div><\/div><div  class='hr av-2lppy6-6-c3a1c7dbe82e80e19beae46eededb9fd hr-default  avia-builder-el-153  el_after_av_one_fifth  el_before_av_four_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4hcrzi-5-7098e0a7c4c29fbf73c1b00587e9a7d0\">\n.flex_column.av-4hcrzi-5-7098e0a7c4c29fbf73c1b00587e9a7d0{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4hcrzi-5-7098e0a7c4c29fbf73c1b00587e9a7d0 av_four_fifth  avia-builder-el-154  el_after_av_hr  el_before_av_one_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-k3qene8r-4-75df1072a5dd1b223bbc2cbb3e44c64e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Completed WGBC Webinars<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong>Webinar Title: <\/strong>Understanding the Instagram Algorithm to Build Audience and Engagement<\/p>\n<p><strong>Date:<\/strong> Thursday, January 30, 2020<\/p>\n<p><strong>Webinar Host:<\/strong> Jenn Herman on behalf of the Wine Growers BC. Introductions provided by Wine Growers BC Content Marketing Manager, Ashley Spilak.<\/p>\n<p><strong>Description: <\/strong>This webinar delivers relevant and practical information on harnessing the power of the Instagram channel for wine marketing purposes. The WGBC provide a one-page reference guide at the completion of the webinar to assist with the application of the \u201csecret sauce\u201d hashtag formula.<\/p>\n<p><strong>What is covered in the webinar:<\/strong><\/p>\n<ul>\n<li>The Power of Instagram explained<\/li>\n<li>How Instagram is different from Facebook<\/li>\n<li>The Hashtag Algorithm; a secret sauce<\/li>\n<li>Hashtag searches, stories and feed<\/li>\n<li>Instagram frequency \u2013 how often should you post<\/li>\n<li>Top Instagram content specific to the wine industry<\/li>\n<\/ul>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-k8j20zgz-3-0e9a244003b8dadaf3410d23eefa1f22-wrap avia-button-center  avia-builder-el-156  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/youtu.be\/bUo19MI-WAc' class='avia-button av-k8j20zgz-3-0e9a244003b8dadaf3410d23eefa1f22 avia-icon_select-no avia-size-medium avia-position-center avia-color-grey' target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >WATCH WEBINAR<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-60y0qm-2-6e62e3302620bb0f172e032aaa8e5cae\">\n.flex_column.av-60y0qm-2-6e62e3302620bb0f172e032aaa8e5cae{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-60y0qm-2-6e62e3302620bb0f172e032aaa8e5cae av_one_fifth  avia-builder-el-157  el_after_av_four_fifth  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3qjqhgv-1-e2d7bf5a25815ad5b3e7ed54f83da12f\">\n.avia-image-container.av-k3qjqhgv-1-e2d7bf5a25815ad5b3e7ed54f83da12f img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k3qjqhgv-1-e2d7bf5a25815ad5b3e7ed54f83da12f .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k3qjqhgv-1-e2d7bf5a25815ad5b3e7ed54f83da12f av-styling-circle 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